FirstRain Insights
Blog
Explore sales and marketing topics in greater depth. The FirstRain MarketMine blog covers key trends in the world of big data, business insights and the global economy at large.
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Techniques for driving a truly personal information experience
FirstRain’s COO YY Lee shares her expertise & insights with trying to add personalization into a predictive analytics product in her at Big Data TechCon class.
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Technology, Women and Equity at the 2014 Grace Hopper Conference
YY Lee, COO of FirstRain, discusses the arguments & issues brought up around gender-equity at this year's Grace Hopper Celebration of Women in Computing conference.
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New York Times Corner Office : Penny Herscher
New York Times journalist Adam Bryant chats with Penny about her experiences & advise as a personal business analytics company's CEO in this week's "The Corner Office".
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Tips & Tricks to Surviving Dreamforce 2014
FirstRain's Tip and Tricks to Surviving Dreamforce 2014. From essentials, to where to grab a beer, this guide will guarantee a successful experience.
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It’s All About Them. Time to Delight Your Users with FirstRain API
FirstRain Personal Business Analytics™ is now available as an API, allowing customers to integrate FirstRain customer intelligence and business insights into their own frameworks.
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Dreamforce Session Builder Opens Tomorrow!
Some tips and insider information into what sessions are worth checking out and how to make sure you get into them at this year's Dreamforce Conference.
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From Bolzano to Silicon Valley; a life-changing experience
Our Marketing intern Fjorela Dardha shares her experiences working at FirstRain for her month long internship before returning to her graduate studies in Bolzano, Italy.
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Trying to be a Social Seller? Don’t be an Egghead
Daniela Barbosa shares her wisdom on the pitfalls and successful strategies that can be employed in social selling that will help you connect with customers on social media.
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FirstRain Takes on the ALS Ice Bucket Challenge!
FirstRain's CEO Penny Herscher & CFO Glenn Goelz take the Ice Bucket Challenge to support the ALS Association in their mission to bring awareness to amyotrophic lateral sclerosis.
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Hand-Crafted Art: Were You One of the Lucky Ones?
FirstRain marketing department creates 100 unique pieces of art to illustrate our product's risk identification capabilities when it comes to competitive threats during campaigns.
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FirstRain Wins Stevie Award for Most Innovative Company of the Year!
For our innovations in personal business analytics & risk identification, FirstRain won this year's Bronze Stevie Award for Most Innovative Company of the Year in the US & Canada!
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FirstRain’s New Digs!
Come take a photo tour of FirstRain's new offices as we grow our business as well as our staff!
