FirstRain Insights
Blog
Explore sales and marketing topics in greater depth. The FirstRain MarketMine blog covers key trends in the world of big data, business insights and the global economy at large.
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FirstRain’s New Digs!
Come take a photo tour of FirstRain's new offices as we grow our business as well as our staff!
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More Personal Insight: Calendar Integration and Labs!
We are happy to announce the beta launch of mobile calendar integration for FirstRain! Giving you up to date customer intelligence integrated into your planned meetings!
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FirstRain Customer Insights Wins Industry Awards
Customer Insights finished Q2 strong, winning the DataWeek+API World award for Customer Intelligence and being named a finalist for the 2014 Stratus Awards.
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FirstRain is Matt Heinz’s App of the Week!
Matt Heinz loves our easily readable business insights and customer intelligence provided though our predictive analytics, naming us "Matt’s App of the Week" for this week!
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Staying Ahead of Sales Mega-Trends: Growth Through Learning
Despite tons of available data, emphasis on growth through learning can turn to catastrophe if employees must spend too much time searching for information.
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Staying Ahead of Sales Mega-Trends: Consumer Expectations
Both B2B employees and customers are coming to have the same consumer expectations as they do with B2C companies.
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Overloaded 2014: Tackling Role-Based Information Overload
Being able to find what you need and knowing why you need it are essential to your job—but information overload is preventing you from doing so efficiently.
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Staying Ahead of Sales Mega-Trends: New Behaviors
In order to be competitive moving forward, companies will need to develop strategies and philosophies that respond to the trends in segments and behaviors.
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Staying Ahead of Sales Mega-Trends: Super Buyers
How can sales leaders achieve the same information experience that their highly-networked super buyers have, but from the seller’s point-of-view?
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What You Need to Execute A Successful Product Roadmap
Much of a company’s success hinges on new product releases and updates. How a project manager drives his product roadmap is vital to driving revenue.
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Change Your Sales Strategy to Stay Ahead
Because of new technology and shifting buying cycles, sales reps are finding that their traditional sales strategy isn't getting them as far as it used to.
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FirstRain Introduces Personal Business Analytics™ for Salesforce1
FirstRain's Personal Business Analytics™ has been adapted for use in Salesforce1! Sales and marketing intelligence can now be integrated directly into Salesforce.
