In This Case Study
JDSU is the leading global provider of network and service enablement solutions. However, they were struggling to sell their products. To keep pace with customer mobility trends, the company needed more market insight.
FirstRain gave the team at JDSU the ability to find new, relevant sales opportunities. Now, the sales and marketing teams can monitor what really matters to their buyers. This helps them uncover better business insights and build stronger relationships.
With FirstRain, JDSU was able to:
- Gain real-time customer insights
- Integrate FirstRain and Salesforce
- Boost productivity for marketing and sales teams
- Streamline market research